Australian Professional Leagues - They can't be worse than the FFA... can they?

Looking at a current average of 9,000 vs a previous average of around 12,000. Last year there was 8,300 on average if you took out WUN and Bulls

Has the A-league Women/W-league taken a nosedive? The conversation wasn’t over whether or not an increase in Dub crowds and interest would save the APL or assist the men’s comp, it was in regards to “A-leagues crowds and interest have taken a nosedive” in regards to the A-league Women, in which, not only have those things not taken a nosedive but increase.

I will never understand the attitude to top level league football in this country. It’s eiether all doom and gloom, or we except NSD and P/R and back-to-winter to solve everything.

Para+ sucks, but I’m not into any sort of revisionist history of them (Not saying you’re doing that).

Tuba guy, no sound. Was terrible. At least with Para+ and their link to 10… That’s…something. Maybe I’m grasping at straws.

I agree with the general interest part, very hard to attract a casual audience when we’re not really on any popular FTA channel unlike say the BBL.

Last time streaming figures were released they had all looked fairly positive but it seems they’re only released now and then for certain games, nothing really conclusive. This was during an age where people were worrying about poor FTA figures, but streaming figures completely dwarfed them from memory (like, 10x the amount of FTA viewers streamed it via P+ or something - so it called into question how important the FTA figures really are in that context).

Very anecdotal, would love to see some proper streaming numbers but it’s something all the streaming companies seem to keep close to their chest, like Netflix for example.

I know obviously this is an outlier, but at Kogarah and Marconi derbies even a few years ago, I’d have never imagined 11k for a women’s derby. That’s higher than some of the men’s crowds this season for both clubs.

As for general interest, I think the league has had moments or flare up, as with the introduction of Wanderers and the derby attached to it. Then things settle. My main concern is consistency. From our end, we seem to have had REASONABLY consistent average crowds and an increase in membership for both men and women (I guess that included Flexis though).

Anyway, I’m always suspicious of mainstream papers like the SMH being so willing to post our Ls.

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Given they’re part of an organisation (Nine Entertainment) that Peter Costello is chairman of, I wouldn’t trust them an inch on football (or anything for that matter).

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So when the league folds, will the club just permanently move into the NPL system?

Will we be admitted straight into NPL1? Or will we have to start at NSW League 2?

That’ll give the people who want to move to a winter competition something to cheer about!

Looking forward to away trips in Season 1 to Arlington Oval, home of the mighty Inner West Hawks, Penshurst Park for the clash against the Titans of Hursville Zagreb, and who could forget the souvlaki delights at Victoria Gryos, after a drunken stumble through the back of Marrickville and Sydenham’s Craft Beer Breweries when we take on the might, that is Fraser Park.

Once we’ve established dominance, with Joe Lolley just destroying teams (half drunk), we’ll be promoted where we get to explore further exciting Sydney landmarks, as we clash with the hated Dunbar Rovers at Hensley, Bonnyrigg White Eagles, and who else is salivating at the idea of us hitting up Jensen Park in the deep depths of Bankstown’s industrial heartland, to watch us play Bankstown City, before disappearing into the depth of the black hole that is thhe Sefton Playhouse.

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Stating that they will build on the “success” (?) of the “Unite Round”, that will become a great tradition reminds me of people selling things they they state will become valuable collectors’ items. - They usually don’t.

FFS just put out a good product competently and forget the gimmicks.

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Put us at the bottom of the Inner West comp so we can take the field.

Whoever sold keepup to them needs a kick in the arse.

Massive money sink for a shit product and garbage return.

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Not sure where they are getting the ‘nosedive’ data from. This year’s ALM crowd average is higher than last year’s and there are still a few derbies to play and the ALW crowds for Sydney seem to be double last year’s. The print media still ignore us but they themselves are going out of business due to declining circulation

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Sign me up.

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This broadcast deal has been death.

The sport hasn’t been treated like a premiere sporting product - so it isn’t viewed as one.

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There are almost no stories in any of the papers any more

The problem is its the source of the content and topics to discuss and share on Reddit/Twitter/FB/whatever. Without it there simply isn’t the engagement or the narrative to keep it front of mind.

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Weirdly the Murdoch press seems much much better than ex-Fairfax now.

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They sold old mate Danny with all the “long haul / help build the product / BBL success” sound bites, but the reality is they changed tack very early on (after exploiting our member base for subscriptions) by reducing the FTA content at the first opportunity and exchanging it for more 10Play streams instead.

Would also love to see those numbers, but just like P+ it has absolutely buried the leagues from a visibility perspective. Bad enough you can’t get it in 99% of pubs and clubs to start with, but even those that have made the effort would require constant UpKeep from staff to maintain the live streams. Just last weekend when Macarthur vs Western finished, so did the stream, to even watch the next Unite Round match being held in the same fucking stadium we had to force close the entire app and re-start it before City vs Wests was even available to select. Good luck getting that shit up in the background of your local when there’s not just a singular matchday stream they can set and forget.

We clearly haven’t contractually been able to hold them to their end of the deal, basic functionality and at times actual service delivery, yet here they are apparently now able to contractually reduce their outlay due to viewership metrics not being met. That bit is laughable, but it turns to tears real quick when you think how those viewer metrics have probably been harmed by the former and how many people have just fucked off over the last 3 years of continued incompetence.

It’s not exactly NSL / channel 7 stuff, but there is a parallel just over yonder.

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Interesting about the lack of aliga articles in the smh. From Vince on Twitter

I’ve been off for pretty much the last 4 months working on another project. Today was my first day back in the office. I also don’t get to make editorial decisions. Back off.

Sounds like he is a bit salty that a lot of people he knew lost their jobs (seem like a lot of fellow journalists that worked for KeepUp I imagine) and decided to take a stab at the A-Leagues in response.

Undoubtedly… but a journo should realise that sport today is a business and businesses need to make money.

But presumably the supposed sports experts SilverLake bought heavily into the KeepUp strategy given it’s their money that’s been sent down a drain pipe.