Australian Professional Leagues - They can't be worse than the FFA... can they?

It was the APL who engineered the split in the first place. It sounded good at the time, but has been so badly handled that its hard to argue that the FA did more damage to the A-Leagues than the APL itself.

But we would have a broadcaster of some form or shape - otherwise we wont have a league at all.

Do Netflix Australia have any sporting content?

Surely they’d be better than Paramount have been.

Good luck getting Netflix Australia into public venues.

Well, if P/10 do fall through, there’s not a lot of options.

9/7 can rule that out.

ABC/SBS…you may as well just fold the league at that point.

You’re down to pure streaming services. Netflix, Amazon Prime, Optus, Apple TV.

With the new crackdowns on Netflix sharing, I agree it’s going to be hard to get that into pubs. Amazon Prime, Apple TV, I can’t see them hosting it. Optus, well, Optus pissed a lot of people off recently, and even more when the Premier League was no longer free on Optus Sport as part of your plan. I can’t see anybody racing into Optus to sign up to Optus sport just for the A-League.

Youtube perhaps?

I would rather us fold the league than go to Optus. I don’t trust them an inch, and nor should anyone else.

Stan Sport would probably be a contender if it was down to streaming services alone.

Optus would be a much more cromulent choice than P+ because it is the same service as the premier league (and La Liga). There seem to be far more pubs with Optus than P+, and football fans with Optus for the EPL would be more likely to watch the occasional A-League game if they already have access to it, and are exposed to its presence from the Optus Sport apps and programming - IF they were to do it properly.

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In any case there is no magic bullet broadcaster/narrowcaster who will embiggen the league just by it’s presence on their platform.

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But there is a way to organically grow the league so that better telly options become available in due course.

It won’t happen this week, next week or next season.

But give a modest 10-15 year growth cycle if the powers that be don’t fuck with it we will have something that people will want to broadcast.

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Partly in response to this and partly just a general pushback to a lot of the doom and gloom in the last few days. There’s a real sense in which the recent decision is actually a good sign for the league going forward. Before the FA/APL split, the overwhelming consensus was that the A-League was withering away due to neglect from a distracted FA. You had owners stumping up cash and swallowing 7-8 figure losses without any ability to alter their own fate. Well, since gaining control, the one thing you couldn’t accuse APL of is neglect. If anything, they’ve tried to do too much too soon. But the fact that they can recognise what’s not working, abandon it, and set a new course relatively quickly is arguably a better situation to be in than before the split.

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Yeah that’s a fair post, although I think at this stage there’s less margin for error. It is concerning some things have gone so badly wrong. I really hope they can reverse the downward trend, but I’m not holding my breath. Maybe it will just take time to get things on the right course again.

Is the SportsFlick guy out on bail yet?

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P+ is an option on the Optus subhub. It was advertised during the unite round broadcasts.

P+ is also an option on Prime Video. I wonder whether that has live rewind for the Asian Cup?

Is Kayo a feasible option or is kayo just fox? Ive had a steady kayo subscription for the best part of five years and think it offers me plenty of sports at a value.

Ksyo is Foxtel’s sports stuff. Same rights.

Fully Fox owned.

The main thing with streaming services is to drive subscriptions. Either new ones or maintaining existing ones. Paramount was new to the market here so there is an incentive to pick up a sport to increase initial uptake.

The main “sport” services out here are Kayo, Optus, & Stan right? I cant see the A-League being a big subscription driver for either Kayo or Optus. Kayo has the NRL & AFL. Optus has the EPL. Maybe Stan would be an option. They have the Rugby and the EUFA content. I don’t know about anyone else but I’ll be fucked if I’m paying a monthly just for the champions league. Maybe their offering would be stronger with the A-League to compliment. I suspect they’d rather throw any money they’d consider for the A-League at the prem instead.

I’d think one of the key things that Paramount offered the APL was the FTA component.

Atm, the A league isn’t going to drive up subscriptions substantially or be a top draw to kayo, optus or stan. It has to be on one of those three sports subscriptions (fta is obviously the dream) to complement and give more options to the casual viewer. We have an entertaining league, it just has zero exposure to gain new viewers. Sadly, I think its always going to struggle in my lifetime.

Buddy. You ain’t been paying attention.